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Vital Greens began in Australia in 2000. Sydney naturopaths Shane Sullivan and Stephen Sprada were looking for a means to address the increasing occurrence of gut, bowel and digestive conditions at the time. Through their business, Logical Nutrition, they had noticed a growing number of their clients with these afflictions were taking large amounts of supplements – some as many as 30 tablets a day –to combat the inhibited ability to digest food, but poor absorption of these supplements meant they weren’t delivering their much-needed nutritional benefits effectively.

The two came up with an answer to this by creating a comprehensive powder formula that contained all the vitamins, minerals and other essential nutritional components found in a healthy, balanced diet. As a powdered formula Vital Greens nutritional supplement is readily absorbed and gentle on the digestive system.

Stephen and Shane went on to create Vital Protein vegetable protein supplement to complement the Vital Greens nutritional powder. Vital Protein is the highest available plant protein concentration protein and is suitable for vegetarians and people with other dietary restrictions or allergies.